Planning Your Business Website

The difference between a disappointing website and a website that becomes the life line of your business? Simple and it all in the planning.

Now lets start we are going to spend some time thinking about our goals and developing the plan.

This phase includes everything from planning our content to creatinhg a budget

Learnables:
  • Defining Your Business Website
  • Content Planning(what will be on it)
  • Diagram Your Website
  • Create a Site Budget

What is the purpose of your website.

With WordPress you dont need techanical skills or know-how to use it.

But while WordPress is simple and taken the work out of making a site, the one thing that you still have to do, planning behind your site.

For your site to be an effective business tool, it must reflect the core goals and missions of your company. Whereas many of us start the planning of a site by looking at the available WordPress themes and letting those designs sway our decisions, we really need to be starting from a more strategic point of view and making decisions about themes, plugins etc, based on the bigger picture.

1) What are the values and overall mission of your company?

fundamentally your website must be a reflection of the driving force behind your business. What are you trying to convey? What is it about your business that keeps you motivated to run it every day?

What are the business goals of the company?

Website development to marketing strategy. Get clear on what the specific goals of your company are. Your goals may change over time, so it’s good to review them periodically and make sure your site is still in alignment with your business goals.

Who are your desired clients?

Provide a certain service or make a certain product and do that well. So focus on catering to the customers you really want to attract to ensure you are building a business and client base that will serve its purpose.

What do you want visitors to do at your site – your call to action?

 

Clear serving your purposes precisely. The more clear your sense of direction, the better result you will get out of your site.